Phantom's network spans metro markets all across New Zealand, from Whangarei to Invercargill, with over 6,500 street poster sites placed where people actually live their lives. Whether you're running a national outdoor advertising campaign or targeting a specific city, our locations are chosen for impact. High-traffic intersections, busy main streets, suburban corridors, and cultural hotspots, the places New Zealanders pass through every single day.
Our street poster locations cover Whangarei, Auckland, Hamilton, Tauranga, Wellington, Nelson, Christchurch, Dunedin, and Invercargill. With over four decades of outdoor advertising experience behind us, we know these streets inside out, and choose every site for maximum visibility and foot traffic. Every placement is verified with real-time proof of placement, so you always know your campaign is up and running exactly where it should be.
Auckland
New Zealand's largest city is harder to pin down than it first appears. Spread across two harbours and more volcanic cones than most cities would know what to do with, Tāmaki Makaurau is less a single place than a collection of them, each with its own character and its own reasons to visit. The CBD has spent the last decade finding its feet in earnest, with Britomart anchoring the waterfront end and Karangahape Road holding the other flank with serious energy. Cross the Harbour Bridge, and the North Shore opens up into something different altogether, with Takapuna sitting at the beach and Devonport moving at its own unhurried pace a short ferry ride from the city. Auckland is a city that can feel underestimated even by the people who live in it, but the evidence of what it has quietly built is there for anyone who goes looking.
Wellington
While the first thing that comes to mind when you think of Wellington might be the wind, the city has long since earned a reputation that has nothing to do with the weather. The capital punches well above its weight for a city of its size, and has done quietly and consistently for long enough that it no longer needs to make the argument. Cuba Street remains one of the most characterful stretches of road in the country, lined with record stores, independent cafes, vintage shops and venues that have been running long enough to mean something. Courtenay Place after dark has an energy that belongs entirely to Wellington, and the waterfront that connects them has a way of making the city feel larger than it is.
The creative community here operates with a seriousness that belies the population. Weta Workshop put the city on a global filmmaking map that it has never left, and the music and theatre scenes have always moved with the kind of confidence that comes from genuinely believing in what you're doing. The food has been good for years, the coffee longer, and the craft beer scene is among the best in Aotearoa. Wellington has a habit of producing things that end up mattering well beyond its borders, and a population that tends to notice and support good work when it sees it.
Christchurch
Don't forget your roots. Christchurch is the birthplace of Phantom Billstickers, the city where late one night in 1982, Jim Wilson walked out into the cold with a bundle of posters, a bucket of paste and a brush, and started something that is still going four decades later.
The Avon River winds through the centre quietly, Hagley Park sits beside it as one of the great urban green spaces in the country, and the Arts Centre in its restored Gothic Revival buildings anchors a cultural precinct that rewards time spent in it properly.
The suburbs that ring the centre each carry real character. Sydenham has the independent shops and the creative energy that tends to follow them, Addington has the bars and a hospitality scene that grew up fast and stuck around, and the street art that spread across the city's walls over the years gave Christchurch a visual texture that most cities take decades to build. Phantom was born here, and the city has always known what to do with a good poster.
Rest of New Zealand
Outside of the main centres, the walls still talk. Phantom’s network stretches across the rest of Aotearoa, reaching places where communities are built differently and local culture carries its own rhythm. From Whangārei to Hamilton, Tauranga to Nelson, Dunedin to Invercargill, and plenty of places in between, we’re out there with the same paste, same posters, and same loyalty to the soil.
Different towns have different personalities. Different streets have different stories. Whether it’s a campaign travelling nationwide or something needing to land with local impact, we make sure the work lives where people actually are - in the streets they walk, the places they gather, and the routes they take every day. A bit more road, perhaps, but the same approach we’ve always taken.
