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Spotlight: indieProper

Spotlight: indieProper

This November, more than twenty of Wellington’s independent shops are asking the city to go looking for them. We sat down with indieProper founders Nat Woodhall and Hannah Wiles to…
Custom Outdoor Advertising | New Balance

Custom Outdoor Advertising | New Balance

See how New Balance and MediaHub WW used Phantom street posters and a custom LED installation to launch the 204L in Ponsonby and build street-level momentum.
Street Poster Takeover | Tāwhiri

Street Poster Takeover | Tāwhiri

See how Tāwhiri used Phantom Billstickers’ street poster network to build national awareness and take over Wellington for the 40th Aotearoa NZ Festival of the Arts.
Joseph Kelly: One Square Block

Joseph Kelly: One Square Block

Recycled fashion. Fish. Lawnmowers. Tattooing. Floristry. Food. Coffee. Fine dining. Death metal. Lawyers. Art. Design. All at our new site on Willis Street.
Street Poster Takeover | The Lucky Taco

Street Poster Takeover | The Lucky Taco

How Phantom helped The Lucky Taco turn a Western Springs street poster takeover into a city-wide taco treasure hunt, driving engagement, social sharing and organic reach.
What AI Means for Outdoor Advertising

What AI Means for Outdoor Advertising

AI is reshaping how outdoor campaigns get planned and measured. Here's what's changing in OOH advertising, and what still comes down to street-level instinct.
On the Street: Disney & Phantom Billstickers

On the Street: Disney & Phantom Billstickers

To accompany the wider global launch of Toy Story 5, we brought the campaign to the corner of Alex Evans Street and Symonds Street in Auckland, running across our panoramic…