Is your omnichannel strategy missing the obvious?
If you’re in the business of selling tickets or launching products, there’s a proven way to get results:
Expose audiences to your creative message in a mix of online and offline channels.
You’ll get way more bang for your buck because these omnichannel campaigns deliver four times the sales of digital-only strategies. They’re also outstanding at retaining customers.
We’ve taken a dive into the reasons behind this. Read more.
Digital is good.
Digital plus posters is GREAT!
The bottom line is that digital is great at closing the sale. Tapping or clicking are usually the simplest way to register your details, buy tickets, or grab that special offer.
But first you have to create an emotional connection. And that’s when posters come to the fore.
When your audience encounters your image larger than life in the street, they’re primed to notice it even more when it pops up in their social feed.
That’s how you get from good to great.