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tinkerMay 2024

A Tinkers Cuss: May 2024

In April 1974 I was found guilty of various narcotics offenses and driven out to Her Majesty’s Prison at Paparua. The “Meat-wagon” as it was known was an old 1948…
NZMMMMM 1

NZ Music Month

Back once again for the renegade master. After ongoing success, we’re back again to support New Zealand Music Month. New year, same deal. Free music posters for NZ musicians for…
Adventures in meatspace

Adventures in meatspace

When strategists talk about ‘brand engagement’ it can sound a bit science-y. There are terms like metrics, channels and impressions. There is data. All of which is vital, because we…
Happy with ad wastage

Happy with ad wastage? Us neither

One of the people who invented marketing came up with a good line. He said he knew half his ad budget was wasted – but unfortunately he didn’t know which…
National Poetry Day 2024

National Poetry Day 2024

Mark your calendars! The date for this year’s nationwide celebration of poetry is scheduled for Friday 23 August. Registrations and seed funding applications are now open, and event organisers across…
Part of the machine

Part of the machine

It’s funny how touching a piece of paper can send your head off to the moon. Some of my earliest memories are pre-ordering motor cross magazines with my dad at…
Don’t be scared of the dark

Don’t be scared of the dark

The nights are drawing in and autumn is peeping over the horizon.  Too soon, right? We feel you. Seasonal variations are a fact of life but that doesn’t mean your…
HQ Happenings

HQ Happenings

With a population of 1.63 million, Auckland, by global standards isn’t exactly the epicentre of the world, but by New Zealand standards thats a fair chunk of people inhabiting a…
The Creative Capital

The Creative Capital

Wellington,  The city that can’t be beaten on a good day. Where creativity lives on every corner. Wellingtonians love the arts, culture and creativity. It has long been a city…
Display is good. Play is better.

Display is good. Play is better.

What exactly is ‘engagement?’ Is it a click? A share? An emoji on a social post? Or is it when people start playing with your campaign? Of course, all these…
The Takeover winners Part 3

The Takeover winners: Part 3

We’ve been waiting for this one. Since their submission for The Takeover back in November, our labs team has been busy with R&D, working closely with the team to bring…
This one’s for the creatives

This one’s for the creatives

Creatives, eh.  You know – those happy-go-lucky freethinkers who don’t like to be tied down. They’re not driven by measurable outcomes. They just want to make stuff. Turns out that…
Humanoid Crocodiles in Wellington

Humanoid Crocodiles in Wellington

Wellington is continuing to be blessed by the sun this summer. Things are heating up in the capital and this week Ahsin Ahsin was on fire at Glover Park. As…
Land of the Long White…Lemonade?

Land of the Long White…Lemonade?

The lemonade stand has a long history dating back 130 years. A symbol of entrepreneurship, and undoubtedly delicious refreshment on a hot summers day. The idea instantly conjures feelings of…
Weigh the Eiffel Tower

Weigh the Eiffel Tower

Weigh the Eiffel Tower. That’s how much paper our Auckland team recycled last year. Phantom runs one of the country’s largest printing operations. Every week we fire up the presses…
The Takeover Part 2 img

The Takeover: Part 2

The Takeover Winners: Part 2 – Auckland. With the continuing rise of the digital age, one thing we can all agree on is that we are bombarded by potential scams,…
Thinking BIG with hand painted posters img

Thinking BIG with hand-painted posters

Here in New Zealand we’ve been working with some insanely talented artists to create one-off murals that support our clients’ campaigns. It’s been fascinating to see how New Yorkers are…
NZMMMMM 1

NZ Music Month

Back once again for the renegade master. After ongoing success,…
HQ Happenings

HQ Happenings

With a population of 1.63 million, Auckland, by global standards…